GENTLE POWER by Dr. Emilia Elisabet Lahti sold to Kadokawa in Japan!

We are thrilled to announce that the Japanese rights for GENTLE POWER: A Revolution in How We Think, Lead, and Succeed Using the Finnish Art of Sisu by Emilia Elisabet Lahti, PhD, have been acquired by Kadokawa! The deal was closed by Elsa Lindström and Elina Ahlbäck at Elina Ahlback Literary Agency in collaboration with Tuttle-Mori Agency, Japan.

Kadokawa is one of the largest publishers in Japan. They publish works in a wide range of categories including business books, education books, lifestyle-related publications, literature, light novels, comics, children’s books and others.

This is the fifth territory for this revolutionary title on self-compassion, originally published in the US in January by Sounds True. Previously the rights have been acquired in China by Cheers Publishing, in Thailand by Amarin, and in Latvia by Zvaigzne ABC.

Rights to GENTLE POWER are still available in e.g. Germany, France, Italy, Netherlands, Poland, Taiwan, Korea etc. The world needs new ways to look at power to create change. Get to know our wonderful, awarded author Emilia Elisabet Lahti, founder of Sisu Lab and Gentle Power Academy in this lovely video: Gentle Power Author video. 

Download the English PDF for GENTLE POWER here!

GENTLE POWER has garnered excellent reviews by critics and experts and generated a lot of media interest in both Lahti and her book:

“The book prompts readers to consider how they might develop their own compassionate power, urging them to be curious about what’s actually happening in a given conflict and to approach interactions with others without preconceived ideas. When we embody our sisu, Lahti says, we “open our eyes wide to whatever is at hand … with curiosity and courage that are soft around the edges.” – Spirituality & Health Magazine

“In this beautiful book, Elisabet shows us how strength and toughness are not the same thing. A much-needed antidote to the myth of mind over matter, and a touching, honest story of one woman’s journey to discover the true origins of grit and fulfillment.” Angela Duckworth, PhD, Professor at the University of Pennsylvania, and New York Times bestselling author of Grit: The Power of Passion and Perseverance

Gentle Power is a brilliant and refreshing idea. Lahti is a rare combination of real-life adventurer and scientist. With the warmth and authenticity typical to her writing, she outlines an inviting path toward our highest expression through the power of everyday relationships.” Scott Barry Kaufman, PhD


GENTLE POWER: A Revolution in How We Think, Lead, and Succeed Using the Finnish Art of Sisu
Sounds True, January 2023, 194 pp.

Rights sold:
WORLD ENGLISH: Sounds True (orig.)
CHINA: Cheers Publishing Company
LATVIA: Zvaigzne ABC
JAPAN: Kadokawa
THAILAND: Amarin Printing and Publishing

Reading materials:
English edition

About author

Emilia Elisabet Lahti

Emilia Elisabet Lahti (PhD, MSc, MAPP), who goes by Elisabet, is an awarded educator, applied psychology researcher, and founder of Sisu Lab that helps create communities and work cultures based on everyday leadership as an expression of courage and compassion. Elisabet holds a master’s degree in social psychology from the University of Tampere in Finland and a master’s in applied positive psychology from the University of Pennsylvania, where she studied under Professors Martian Seligman and Angela Duckworth. 

Since initiating the research on the Finnish construct of sisu in 2012, Elisabet’s doctoral work has involved exploring the limits of her own sisu through ultra-endurance running and Eastern martial arts. Her work on sisu has been featured by The New Yorker, Business Insider, BBC, Forbes, and more. Born and raised in Finland, she has lived and taught internationally and given talks at Fortune 500 companies, TEDx, Stanford University, and UC Berkeley.